The Experiment
A podcast exploring the contradictions, challenges, hopes, and possibilities of American democracy.Creative Direction
Our goal was to create artwork that fused Americana with utopian, surrealist, and apocalyptic imagery to represent the United States explored in The Experiment. The varied typography reflects the diversity of ideas and visions about what American can and should be.Artwork by Nicolas Ortega
Good On Paper
Is that idea right -- or just good on paper?Creative Direction
Balled-up paper iconically represents a discarded idea. We've paired it with bold, classic typography and the color yellow to create an unmistakably positive, optimistic vibe.Artwork by Javier Jaen
Radio Atlantic
A weekly show about big ideas that both drive the news and shape our culture.Creative Direction
Radio Atlantic is the brand’s flagship show. We created iconic key art that reflects the medium of the show and maintains a timeless appeal. The episode framework showcases the key art, with Atlantic red reinforcing the brand identity. Artwork by McQuade Studio
How To
.....: a multi season series exploring life.Creative Direction
We incorporated abstract, hand-drawn elements to symbolize life's fundamental building blocks. A palette of primary colors, complemented by a single accent color, emphasizes individuality and the potential for transformative change.Artwork by Lucy Jones,Braulio Amado, Gaby Pesquira, Ryan Putnan, Ben Kothe
The Review
The Atlantic’s cultural critics go deep and debate big ideas in music, movies, and more.Creative Direction
The key art features staircased lettering, inviting viewers into the show’s in-depth exploration of its topics. The site and social media use SMPTE-reminiscent bars in an updated color palette, invoking a modern yet nostalgic feel. Artwork by Charlie Le Maignan